(1) a star, or has star qualities, (2) is relatable, (3) is willing (to be the guy to hold up the big check in the photo op with the corporate supporters of Mets charities, for instance, or to host the Make-a-Wish Foundation kid), (4) has a Q Rating that is high among moms, (5) is clean enough (at least publicly) for a box of Wheaties. A citizen. Even if you have multiple stars—or even better stars—this guy is going to be the go-to guy for media guide and yearbook covers. He's generous to a fault with the media. Needing to be relatable, it's unfortunately an advantage to be white, English-first, tenured for a period, and/or locally sourced. Needing to be almost Wheaties clean, a drug violation, an assault or DWI arrest, or a profane rap record are going to cost you points toward the crown. Not to suggest these things are moral equivalents, but you get what I mean. Wright was unique in that he was able to be all these things (not to be confused with "all things to all people" in the cynical sense). In fact, I don't remember the phrase "face of the franchise" existing before he came along. Though he was surrounded by incredibly decorated veterans as he established himself, he was who he became no later than his third season. If we're gonna get granular, I do think you have to be present to be the guy. David Wright did not lose the crown on paper when he disappeared from the active roster for most of his final four seasons, but when he wasn't around, he wasn't around, and he was always very careful to not big-foot onto the scene when he did make cameos. And while he was the ongoing "let's get David to take this picture with these kids" stalwart, there were stretches when he wasn't the center of attention for the media or the fans. He stepped back in 2011 when Jose Reyes was chasing the batting crown (I remember one of the beat writers noting that it was the first time he saw his colleagues crowd around somebody else after games as a matter of course) and was probably overshadowed across all criteria by R.A. Dickey in 2012. Matt Harvey was a way bigger deal than Wright in 2013, though maybe not doing the milk commercials. You can't undersell Richie Ashburn as 1962 progressed. Gil was out most of the second half of the season and Richie sort of cultivated the Marvelous persona for his teammate. Piazza was clearly The Man on The Mets in a way nobody else, not even Seaver, has ever been for the Mets (everyday player as opposed to a pitcher; larger than life baseball persona; the guy even your Mets-illiterate relatives knew about; nobody else on the roster close in terms of overall star power/Metsian equity across most of his tenure; his name and number on more backs than everybody else's names and numbers combined in a get your player merchandise at Modell's age) but he wasn't really the spokesman for the team. There was inevitably somebody else -- Franco, Leiter, Ventura, Zeile, Cameron, Floyd, Martinez -- who was more comfortable with the media. Mike was "lead by example," excusing some of his reticence with this kind of role. The PR-ishness required does seem to make the idealized Face of the Franchise role more of a Gary Carter thing a little more than a Keith Hernandez one, 1985 through 1988. Yet everything entering 1984, on the heels of his ROY season, was about Darryl taking over the world and Doc built up so much equity and belovedness that he could be suspended for cocaine use and it didn't really peel away at his popularity or even his nice guy image (nice guy made a mistake was all). Keith, of course, was Keith. This is four-headed territory. Sometimes I still can't believe we lived through this era with these kinds of characters and had such a richly textured cast behind them. After Keith and Gary declined and departed, Gregg Jefferies should have been that guy but imploded. HoJo didn't really have it in him to be that guy except on the field every other season. Going into 2019, I'd have to say Conforto is best positioned to pick up however much of the mantle deGrom isn't gripping.